Madica has expanded its pre-seed portfolio with two AI-powered companies, Tunisia’s Anavid and Morocco’s Hypeo AI. Each startup will receive up to 200,000 dollars and join Madica’s 18-month program that combines tailored curriculum, mentorship, executive coaching, and two fully-funded immersion trips. The program is designed to back underrepresented founders, underserved regions, and overlooked sectors while connecting startups to a global investor network.
What’s new in this round
Anavid, Tunisia
Anavid integrates directly with existing retail cameras to detect shoplifting and reduce shrink while improving the in-store experience. Its pitch sits at the intersection of computer vision and loss prevention, a pain point for high-shrink retail markets across Africa.
Hypeo AI, Morocco
Hypeo AI is a software platform that automates influencer marketing: matching brands to creators, validating content, and handling payouts. Africa’s creator economy already has notable players and challenges, so an automation-first approach is timely. We have previously covered AI-driven influencer platforms and disputes in the creator space, offering useful context.
Why this matters for Africa’s startup pipeline
Madica’s thesis is to counter funding concentration by writing the first meaningful cheques and surrounding founders with structured support. Earlier this year, we reported on Madica’s portfolio expansion across health, mobility, and AI, underscoring that strategy.
The program is affiliated with Flourish Ventures, whose work on founder well-being and ecosystem research has been a recurring theme on here. Flourish has also backed multiple African fintech bets that sharpen distribution, governance, and capital discipline.
For additional context, Tunisia’s innovation tempo keeps rising. Our Qualcomm Make in Africa coverage highlighted Tunisian mobility startup Pixii Motors, another signal of North Africa’s technical depth that programs like Madica can tap.
A strategic link to angel capital: Madica × ABAN
Madica also announced a partnership with the African Business Angel Network during ABAN Congress in Lagos. The collaboration enables shared deal flow, co-investment, and smoother follow-on fundraising by portfolio companies through ABAN-affiliated angels across 37 countries. Historical context: ABAN has long been central to early-stage investing infrastructure on the continent.
What selected startups receive
- Up to 200,000 dollars in pre-seed capital
- An 18-month company-building curriculum
- Hands-on mentorship and executive coaching
- Two fully-funded immersion trips, local and international
- Access to Madica’s global investor network
Who should apply
Madica is inviting new pitches from across Africa. Ideal applicants have:
- An MVP, ideally with paying customers
- Full-time founder commitment
- Limited prior institutional funding
- African leadership
The team has been meeting founders at key ecosystem events. We have covered Moonshot by TechCabal, which gathered operators and capital allocators in Lagos. Expect similar touchpoints at Big Angels Day Africa in Dakar.
The broader AI backdrop
Africa’s AI market is on a strong trajectory, with estimates suggesting it could triple to 16.5 billion dollars by 2030 if policy, skills, data, and trust align. Investments like these signal where value may concentrate next, especially in retail intelligence and the creator economy.
Bottom line
By backing Anavid and Hypeo AI and linking arms with ABAN, Madica is extending both capital and networks to founders outside the usual hubs. It is a practical bet on under-served problems, and another step toward a healthier pre-seed pipeline across the continent.
