Audiomack, a music streaming platform, has partnered with MTN Nigeria to unveil new Audiomack+MTN data bundles program which offer MTN subscribers tailored data bundles that allow users to enjoy free access to MTN once they buy specific bundles that may be used for other purposes.
This is how it works: You can buy either weekly or monthly data bundles from MTN. For example, you can buy the weekly offer of 1.2GB data for N270, and that will give you access to Audiomack for free. So while accessing the music streaming platform, you will not be using part of your 1.2GB of data. The platform will be zero-rated. There’s also a monthly plan that offers 2.5GB of data for N550.
Commenting on the partnership, Dave Macli, CEO and Co-Founder of Audiomack Africa said, “At Audiomack, we recognise the importance of access to quality music, and this coupled with Nigeria’s vibrant music industry has influenced this partnership. This relationship not only allows us to create shared value for MTN subscribers by delivering the best musical experiences but also enables us to further connect with the Nigerian music fans.”
Charlotte Bwana, Head of Business Development and Media Partnerships for Audiomack Africa described the partnership as a reinforcement of Audiomack’s commitment towards democratising music streaming, a mission from which MTN subscribers will greatly benefit from.
“High data costs are one of the barriers to music streaming and we are glad to be partnering with Africa’s leading telecommunications company to provide the Audiomack+Data Bundle. We are truly excited to offer the best and hottest new musical tracks—a mix of real-time trending, top charts, and expertly-curated playlists to MTN subscribers.”
Also speaking, Srinivas Rao, Chief Digital Officer, MTN Nigeria said, “Collaboration is not just rhetoric for us; it is the guiding philosophy behind everything we do. We are good together. We recognize the growing need of our customers to have more options to access entertainment and have partnered with Audiomack to offer them an uninterrupted stream of the best, newest and most diverse music selections.”
With millions of monthly active users in Nigeria, Audiomack continues to demonstrate its commitment to moving music forward across the region by providing accessibility for all.