Safaricom HOD Retail Strategy, Franchise and Mobile Care Yudah Yogo, Safaricom Chief Executive Officer Peter Ndegwa, being taken around the newly refurbished shop with Sarah Indetie-Senior Manager Retail Asset Management during the launch of the heavy tech store in Moi avenue. This first-of-a-kind digitized flagship shop has a video tunnel at the entrance, digital interactive screens and device display screens for a wide variety of phones and accessories on sale.

Safaricom has today re-opened its newly refurbished Moi Avenue retail shop after four months of renovation as part of its journey towards being a purpose-led customer-obsessed technology company.

This first-of-a-kind digitized flagship shop has a video tunnel at the entrance, digital interactive screens and device display screens for a wide variety of phones and accessories on sale.

Safaricom Chief Executive Officer Peter Ndegwa, is being taken through the MASOKO products by Dennis Ochieng and Brian Alindi, on how they are used and are now accessible at the shop during the launch of the new Safaricom shop in Moi Avenue.

The largest retail outlet, at 10, 000sq feet, in Nairobi CBD is expected to have a higher footfall from the current 1,000 customers its serves per day.

“Our promise to customers is to offer them personalized services and offer on- stop shop solution for all their needs. The growing demand for our services is driven by the need for customers to adopt a digital lifestyle. Our plan is to offer integrated solutions as part of our strategy to drive digital inclusion” said Peter Ndegwa, CEO, Safaricom.

Safaricom Chief Customer Officer Sylvia Mulinge being shown the new phone accessories by Simon Kariithi - Oraimo managing director distributor to Safaricom during the launch of Safaricom newly refurbished Safaricom shop in Moi avenue, Nairobi. — Safaricom Chief Customer Officer Sylvia Mulinge being shown the new phone accessories by Simon Kariithi – Oraimo managing director distributor to Safaricom during the launch of Safaricom newly refurbished Safaricom shop in Moi avenue, Nairobi.

The store will also have a training section to provide information on a variety of products and services such as Home Fibre, Enterprise and Digifarm. There will also be a Tech Zone that will offer same day after sales service for devices, down from the previous 7 days.

Plus a Gaming section to offer a wind down while the customer exits the shop. #TwendeTukiuke pic.twitter.com/X490ReX7nZ
— Safaricom PLC (@SafaricomPLC) December 9, 2020

Safaricom Chief Executive Officer Peter Ndegwa, Launches the newly refurbished heavy tech shop in Moi avenue, Nairobi. Their plan is to offer integrated solutions as part of our strategy to drive digital inclusion” This first-of-a-kind digitized flagship shop has a video tunnel at the entrance, digital interactive screens and device display screens for a wide variety of phones and accessories on sale together with Safaricom Chief Customer Officer Sylvia Mulinge and Chief Human resource officer Paul Kasimu.

“This store is 14 years old and had never been renovated. The renovations, therefore, will improve our customer experience as they engage and interact with our brand at this location,” Mr Ndegwa added.

Other new facilities in the shop include: Jitambulishe booths to offer silent voice biometrics enrolment environment, and a bulk M-Pesa transacting booth, the first in all our stores, for our customers who may need the service.

Safaricom has 51 retail outlets across the country with 138 care desks spread across various towns which play a crucial role in addressing customer related issues.