Telkom is partnering with Boomplay Music to enable their customers enjoy affordable music streaming and downloads. The subscription fees will be charged directly from the subscribers’ airtime and will be as follows:
- Daily at KES 49
- Weekly at KES 159 and
- Monthly at KES 299
This is Boomplay’s first streamer partnership with a telco in Kenya.
Telkom says this package will its customers access to ad-free music and unrestricted downloads from artists such as Otile Brown, Nadia Mukami, Khaligraph Jones, and Nikita Kering, amongst other homegrown and international artists whose music is available on Boomplay.
‘’This partnership is a great step in our journey to ensure that music is more affordable and accessible to users across the country. With millions of subscribers on their platform, Telkom offers the ideal opportunity to enhance our vision of ensuring the African music ecosystem unlocks its full potential,” says Martha Huro, Boomplay’s Managing Director East Africa.
Her sentiments were echoed by Telkom’s Marketing Director, Eric Achola: “With increased commoditization of the Internet, content is king and we are looking at leveraging our mobile data network to give our customers an unrivaled experience. It is strategic partnerships such as these that will make this happen faster.”
He added “This tie-up allows for growth and subscriber retention for both partners through affordable data by Telkom and new content on demand from Boomplay.”
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