Bigstore, an innovative eCommerce marketplace, has announced its successful angel investment round and subsequent launch in Kenya. This platform, which in a press release has been described as the “Uber Eats” of retail consumer products, is set to transform the online shopping landscape in Africa, particularly in the Kenyan market.
The angel funding, led by high net worth individuals and investors from Kenya, Africa, and the USA, underscores the untapped potential in the region. The capital will be utilized to enhance Bigstore’s platform infrastructure, optimize user experience, and expand both merchant and customer bases.
Bigstore operates through mobile and web applications, allowing customers to conveniently shop from a wide range of merchants, categories, and products. It offers a diverse array of items, including electronics, home appliances, fashion, and beauty products, all accessible without visiting each store’s website or physical location. Customers can browse, compare prices, make purchases, and track orders in real time, addressing the uncertainties and anxieties associated with online orders on other platforms.
Moreover, Bigstore’s marketplace model empowers merchants and retailers to reach more customers, sell more products, and grow their businesses, especially those affected by tough economic conditions. This model promotes economic growth and empowerment. Merchants receive orders directly from customers, enhancing their revenue and sales while connecting them directly with consumers.
The platform says it has already onboarded notable merchants like Samsung, Hotpoint, Opalnet, Haier, and Hisense, and is continuously expanding its merchant base. It has partnered with logistics and fulfillment partners like G4S to ensure smooth delivery across Kenya.
Using state-of-the-art location-based technology and a deep understanding of consumer shopping preferences, Bigstore aims to revolutionize the online shopping experience. It streamlines the shopping process from selecting a merchant to completing payments and delivery. Additionally, Bigstore vets all its merchants to ensure the quality and authenticity of products and secures all its merchants and delivery partners for customer order security.
CTO & Co-founder Mr. Ongere H.M emphasized Bigstore’s commitment to restoring trust in online purchases in Kenya and Africa. The angel investment will enable strategic partnerships, marketing initiatives, and expansion plans, aspiring to make Bigstore a market leader in Africa’s eCommerce landscape.
Bigstore says it is on a mission to revolutionize eCommerce in Kenya and Africa by offering a seamless, trustworthy shopping experience, connecting customers with high-quality products from trusted merchants, and empowering merchants to expand beyond their physical locations. The platform’s official website is https://www.bigstore.africa/.