Very recently, Econet-owned Kwesé announced a deal with Malaysian VOD platform, iflix, to introduce Kwesé-iflix allowing subscribers in the African region access to content from iflix and Kwesé on the iflix application that’s available on both Android and iOS platforms.
Today Safaricom PLC announced a partnership that will allow you access to all content on the Kwesé-iflix app on your smartphone, that includes all 64 World Cup matches live, being that Kwesé Sports is the official broadcaster in Africa.
The Giga Football bundle will be available on *544# during the World Cup period as the first option from which you’ll get the following deals:
- Ksh. 99 per day – for complete access to all of Kwesé-iflix (VIP) content and the Live World Cup matches of the day
- Ksh. 50 per day – if you’re already an iflix subscriber and only need unlimited data for the day
- Ksh. 20 for 3hrs – where you get unlimited access for 3hrs. This allows you to watch full game, and post match analysis.
Payment will be via normal Airtime or via M-Pesa.
The unique thing, that’s definitely a first in the market, is that this is unlimited access independent of your normal data bundles. Which means you won’t need to buy extra data once you’ve subscribed.
The stream will be capped at 600kbps speed to ensure fare use on the network. iflix engineers said the maximum output of the stream will be at 480p resolution which is an acceptable standard for phones.
They also said everyone using an Edge, 3G or 4G connection will be able to stream the games live. Difference will be in quality of output based on the speed of your connection, your signal quality, and the amount of users on the tower your phone is accessing the connection from. So as long as your connection speed is around 135kbps, you’ll be able to watch the games live.
If you sign up for Kwesé-iflix by downloading the iflix app on Play Store, you automatically get 30 days VIP access. Safaricom said the World Cup month would be a good period to test if such a deal would be viable on a permanent basis.