OPPO has announced it is bringing the Reno 7 to the market. The launch is set for 25th April, with the company expected to bring all the devices in the Reno 7 series. There should be two devices coming in:
- OPPO Reno7 and
- OPPO Reno7 5G.
We already have the Reno7 for review, which we will be sharing in the coming weeks after using it for a while. It is not the direct replacement for the OPPO Reno6 5G, meaning it should start at a more affordable price point. The Reno7 5G will be the direct replacement and it will be exciting to see how it stacks up given we’ve really loved the Reno6 5G.
OPPO says the Reno 7 series excels in all aspects of design, performance and experience along with offering state-of-the-art portrait photography and videography capabilities. The company says the phones aim to bring a new experience to consumers by combining innovative technology and stylish design.
The company says the Reno 7 brings out the latest styles and design technology to users through the introduction of the self-developed Fiberglass-Leather Design with a simple but effective spliced camera design. The phone also features the smart design that users have come to expect from the series, with a thin and lightweight body and other practical features to provide a new level of user-friendliness. With these design innovations and more, Reno7 is a portable device built for young users around the world to express their world on their own terms.
The Reno 7 comes in two fresh colour; Sunset Orange and Cosmic Black. To create the colour and texture of the Sunset Orange Reno 7, OPPO makes use of its own Fiberglass-Leather design, bringing an entirely new tactile sensation to the Reno series in the process. This texture is combined with a bright orange colour tone to make Sunset Orange a sophisticated choice in style. Lively, bright, and extravagant, and at the same time suitable for both men and women, the passionate Sunset Orange makes the phone instantly recognizable while creating a premium feel with its leather texture.
Reno7 5G has been created by the innovative use of Laser Direct Imaging (LDI) manufacturing process on the exterior of a smartphone. The use of LDI technology is the first time LDI has ever been applied to the exterior design of a mobile device. It is also the first time that OPPO itself has used laser engraving technology to perform additional precision processing on top of the OPPO Glow layer.
OPPO has applied LDI processing to draw 1.2 million micro-rasters, and each raster has been created with a precision of just 20 microns. This creates a visual and textural illusion of shooting stars streaming across the device that shine and fade into the black galaxy as the phone is held in the hand.
In addition, the Reno7 series will serve as a Portait Expert with both enhanced camera capabilities and a myriad of features to turn everyone into a professional, allowing them to truly express themselves to the world. It will be equipped with a Professional-level imaging system and unparalleled DSLR-like performance.